MARKETING YOUR JOB

According to the Story Brand marketing framework, Story is KING. Everyone understands it’s structure, whether they can actually define it or identify its parts is a different conversation. We are comfortable with it because its basic structure has been around for thousands of years. We know that each story has a hero who must overcome seemingly insurmountable odds to reach a dramatic conclusion and resolution. There are however other bits and pieces along the way we can also identify as crucial to the success of the hero. A guide or mentor for example who, having been there and done that, has invaluable personal insight into what the hero needs to do to move forward.

Most companies make the mistake of making themselves or their product the hero of the story in their marketing efforts. Let’s be honest, when you are trying to really sell something to someone the buyer cares less about your company than they do about themselves. They are the HERO of the story. The company is the GUIDE. The customer is Luke Skywalker and the company is Yoda.

It’s the same with hiring. Most companies have been trying to reach candidates the same way our fathers used to, though the platform may be different (newspapers vs. indeed) the method of putting out the job description and making it sound as official and professional as possible with big words no one understands is outdated, uninspired and a waste of their time to read it. What we’ve done as part of our Employer Brand Management strategy is to compose intentional, easy to digest job posts which speak to the person we are trying to hire. We make every effort to connect, draw them in, and engage them on a level they can understand and identify with.

Here are a few examples.

REMOTE: Part-Time Culture and Talent Specialist

You want more, but less. You want more responsibility, more leadership opportunities, but you don’t want to have to sign your life away. 60 – 70-hour weeks DO NOT appeal to you. You have a life outside of the work you do. You might even have a side hustle that you are hoping turns into a main hustle. You are also a galvanizer, you love to gather the troops and make sure everyone is moving in the same direction, carrying the vision to the team, and championing an amazing culture that people want to be a part of. Doing that in a remote position? Challenge accepted.

We are looking for a Part-Time Culture and Talent Specialist, to serve our industry-leading marketing team, who also work part-time. We need someone who will build, maintain, and reinforce our dynamic remote culture! If you love the idea of having a voice with the leadership team, having a hand in steering the direction of the business, especially as it pertains to our Six-Point Creative’s people, culture and promotion of our values and purpose, then we need to talk.

While we know this job looks amazing, because it IS amazing, we’re not looking for JUST recruiting skills or JUST a payroll processor. We’re looking for the HUMAN part of human resources.

Six-Point supports diverse family-owned businesses at important inflection points in their growth. We specialize in positioning, communications, and brand strategy, and embrace the human side of business. Our fully remote team is small but mighty, and we are looking for someone to help us scale with a strong, healthy culture. One of the main goals of the position is to ensure that Six-Point’s values are lived out in the day-to-day, and that our culture supports both our short and long-term vision.

Responsibilities:

  • Maintain a connection schedule with our team and Six-Point Creative Leadership

  • Build a talent pipeline and a strategy to stay close to industry leaders who may want to step back from Full-Time

  • Evaluate existing talent recruitment, selection, and onboarding processes and make continuous improvements as our business grows and evolves

  • Partner with CEO & Senior Leadership team to:

    • Understand team input, and define steps to further improve our culture

    • Assess individual, team and organizational development needs

    • Contribute to the strategic planning process and annual operational plan and budgets

    • Conduct annual compensation benchmarking and benefit reviews

  • Ensure compliance with HR legal and regulatory requirements

  • Organize company-wide team engagement, learning, and connection events (in-person and virtual)

Qualifications:

  • At least 5 years of relevant job experience

  • Formal DEIB training or experience a plus

  • Must possess excellent facilitation and communication skills

What we bring to the table:

  • A consultant’s life, with the support of a team

  • Competitive Benefits for Part-time employees

    • Paid Time Off

    • 401K Matching

    • Professional Development Opportunities

    • 60% Employer Paid Health Insurance

  • Did we mention we pay pretty well?

What you bring to the table:

  • Active listening, Intuitive relationship management and problem-solving

  • The experience of fostering a culture of collaboration, inclusion, learning, and belonging, (doing that in a remote environment is a PLUS!)

  • Creativity to develop an ongoing, engaging strategy to maintain talent pipeline

  • Excitement for leading talent onboarding and team professional development

  • Passion for leading community engagement and stewardship efforts

Want to build and care for a high-level team?

Apply now or call ###.###.####

Executive Assistant

You take pride in managing details, in-fact you LOVE details, organization, and there is even a little part of you that enjoys running other people’s lives. It is okay, you can admit it.

If you love to beat Outlook inboxes into submission, prep for the perfect meeting, plan trips and communicate with awesome people while figuring out gracious ways of saying “no thanks” to plethora’s of requests. We might be looking for you.

With over 40 years in the industry, Utility Keystone Trailer Sales continues to build its legacy of providing the ultimate customer experience by staying committed to three core values: FAITH. SERVICE. FAMILY.

Our foundation is FAITH. We are driven by our values. In everything we do, we do the right thing. Our standard is SERVICE. Our customers receive uncommon service in every experience. Our team is FAMILY. Everyone matters here, and this company matters to all of us.

Responsibilities:

• Wrangling email inboxes, organizing, and responding accordingly

• Managing the President of Utility Keystone Trailer Sales’ Calendar

• Organize, plan, and prepare for meetings as assigned.

• Handle travel arrangements for conferences, meetings, and some personal trips

• Special Projects as they present themselves

• Prepare presentation assets as needed (i.e. PowerPoint slides)

• Other projects, as requested

Qualifications:

• Education - While not required, a college degree or equivalent and a minimum of 5 years of executive assistant experience is preferred.

• Language Skills - Requires the ability to read, write, communicate, and interpret accurately in English. This position requires the ability to read and write reports, business correspondence and desk procedures. Employee must demonstrate the ability to interact tactfully and positively with customers, vendors, UKTS staff and management.

• Meeting Planning Skills - Ability to organize, plan, and prepare for meetings including preparing PowerPoint presentations and informational packets.

• Computer Skills – Proficient in Microsoft products and the ability to organize digital files and folders efficiently.

What you bring to the table:

• A LOVE for all things organization

• Tenacious Follow Through

• Intuitive Mind and a Go Getter Attitude

What we bring to the table:

• All the insurances (Medical, Dental, Vision, Short and Long Term Disability, and…and…and)

• A Great Lunch Program

• Profit Sharing

• So many other things…

Ready to LOVE where you work?

Apply now or call ###.###.####

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